Copyright & Social Media
Communications Law
sabrina ouyang
A Guide for Canadian Medical Illustrators: What Are My Intellectual Property Rights?
Most people don’t think about the artists behind the diagrams in their science textbooks. These artworks are often photocopied by high school teachers onto science tests, becoming almost unrecognizable as students are asked to label a plant cell that is monochrome and blurry. In reality, medical illustrators have, for a long time, helped us better […]
Are Your Favourite Brand Collaborations Detrimental For The Brands’ Trademarks?
When I worked in-house for a national retail company, I was exposed to the various legal considerations behind collaborations with other brands. This prompted me to delve into co-branding and the strategic use of brand identities in marketing collaborations. Cross-brand collaborations are an increasingly popular way for brands to increase their exposure and reach new […]